Films viewed in 2011

493. Helvetica

In Documentary on August 20, 2012 at 11:17 AM

Dir. Gary Hustwit

A documentary about typography, graphic design, and global visual culture.

MY TAKE

Forget what’s in a name, how about what’s in a font? Gary Hustwit’s unlikely subject for a documentary about Helvetica, the teacher’s pet of typographers and designers around the world, will appeal to more than just sans serif addicts. The film may not earn its full feature length runtime, but there are historical lessons about modern aesthetics that will interest most modern artists. Keeping the approach and length minimal, however, might have made for a perfect one-hour TV doc instead. So don’t feel bad if you scroll through the film for the fonts that interest you.

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  1. This had about 15-20 minutes of interesting *stuff* but not enough to hold my interest for the full length. My wife, who is a huge font nerd liked it a bit more, bu but not enough.

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